Dutchess Tourism, Inc. hosts a Lunch & Learn Seminar for tourism-related businesses but anyone is welcome to attend. Participants are encouraged to bring their lunches to eat while they listen to the presentation. There will also be time for networking with other participants and the speaker(s). Kacie Vassari, DTI’s communications specialist, will kick off each seminar with a short social media tips and tricks segment.
Guest Presenter: Jason Finkelberg, President, Townsquare Media Hudson Valley
If you own a business and have a website, you surely have been told that you need a strong SEO strategy. Fine, but what is SEO and what’s involved? The old adage, “if you build it, they will come” does not necessarily apply to your website. Constructing a pretty website does not guarantee anyone will visit it. That’s where search engine optimization comes in. Townsquare Media will demystify SEO and outline the different components that go into a successful strategy.