• Sloop Brewing Holds 3rd Annual “Beers for Bears” Holiday Campaign

    Sloop Brewing Company will be running their third, annual “Beers for Bears” Holiday Campaign beginning Monday, November 1 through Friday, December 10, 2021, culminating in a gift packaging event, Friday, December 17 at their East Fishkill brewery located in iPark.  Over 200 teddy bears will be donated to the Toys for Tots chapters of the Hudson Valley, Westchester and Capitol Region. 
    Sloop Brewing Company has partnered with Craft New York, their local distribution partner, to spread the word to their retail partners across the Hudson Valley and throughout their entire footprint.  For every case of Sloop product sold during the campaign, a portion of the proceeds are donated to fund the purchase of teddy bears each holiday season.   Over 240 retailers have partnered with Sloop Brewing Company & Craft New York to help them hit their donation goal.  
    “We take great pride in being strong community members throughout our distribution footprint,” said Kim Rejniak, general manager of Craft New York.  “To be able to partner with our dear friends at Sloop on such a wonderful initiative further reinforces why we love working together. I also want to extend a deep thanks to all of our retail customers who continue to support our efforts each year, which allow us to provide a special gift to children in need.”
    Owner Adam Watson of Sloop Brewing Company is ecstatic to once again host “Beers for Bears” at the brewery.  “When Craft New York first approached us in 2019, we knew this was a home run.  To be able to rally our team towards such a great cause has been fun and exciting.  We have had such positive feedback on the program and are proud to be able to expand its reach every year.”
    If people would like to support the cause beyond the purchase of Sloop product during the campaign timeframe, we welcome you to join us at Sloop Brewing Company on Friday, December 17th from 5p – 8p.
    About Craft Beer Guild of New York: Craft Beer Guild Distributing of New York, located in the heart of the Hudson Valley, in New Paltz, New York, was founded in 2013 as an expansion of the Sheehan Family Companies. Craft Beer Guild Distributing of NY (“Craft NY”) services 4 major regions in eastern, Upstate NY: the suburbs of Metro NY – Westchester and Rockland counties, the Hudson Valley, the Capital Region and the picturesque Adirondacks. We are honored to represent our world-class, award-winning, brewers, distilleries and wineries from both our local markets and across the globe.
    About Sloop Brewing Company:   Founded in 2011 by Adam Watson and Justin Taylor. Grounded in the craft and tradition of brewing. Open to adventure and the pursuit of new beers, new tastes, and new experiences.
    Sloop started selling beer from farmer’s market to farmer’s market across the Hudson Valley. In 2014, they opened their first production facility in a Dutch post & beam barn in Elizaville, NY, and in 2018, Sloop opened a brand new 25,000 square foot facility in East Fishkill’s former IBM plant.
    Named for the boats that once moved people and cargo up and down the Hudson, Sloop is excited to be a part of the growing upstate craft movement and a growing upstate economy.